During the brand-new Adobe CXM Space, Customer Experience came to life in the Capital C Building in Amsterdam. Outstanding Customer Experiences are the route to great business - higher conversion rates, increased loyalty through customer satisfaction and repeat sales, all leading to ROI.
We showed the possibilities of Customer Experience Management (CXM) at scale by attending this event with our Accenture Interactive booth and by bringing our client DSM to share our learnings in our collaboration.
Whether B2B or B2C, customers expect highly personalized and meaningful experiences, and their expectations are growing at an accelerated rate. During CXM Space, we immersed ourself in the world of the Adobe Experience Cloud and left the Capital C venue inspired and ready to thrive (even more!) in the Experience era.
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